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While fans wait with baited breath for her new album to drop, Rihanna is keeping busy

The 27-year-old pop star, known as much for her personal style as for her music, is funneling her love of fashion into two new companies, including a new styling agency called Fr8me.

The business was co-founded with managing partner Benoit Demouy. It will help musicians, actors and other creative types get camera-ready for photoshoots, commercials and red-carpet events, as The Hollywood Reporter first reported

“Hair, makeup and styling play an important role in creativity,” Rihanna told THR. “I am very involved with that part of my process, so this agency was an organic thing for me to do.” Read more…

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